Working for Loreal through the Oliver Agency I was tasked with finding efficient ways to best utilize an AI creative workflow. The first section of projects presented show product image swaps, and resizes done with AI tools like Pencil and Gemini/Nano Banana. The original photo shots I composited in photoshop, and then generated the product swaps with the AI tools. The first images shown are the original photos. The second section which are ads for social media were created utilizing both AI tools, and Photoshop. AI was utilized for resizing, template color changes, and product swaps, while the ad templates were created in photoshop and indesign.
A variety of motion graphics work I’ve created, including projects from past roles, freelance work, and personal projects. These projects showcase a wide range of motion graphic styles, such as logo animations, text animations, motion reels, social media ads, and GIFs.
This is ui prototyping I’ve done in Figma. The prototypes, and a short summary of the case studies are hyperlinked to the image with the Figma logo.
These are some of my favorite personal projects! I created a variety of cinematic, poster-style Photoshop edits for my Instagram page. Each features some of my favorite athletes as the main subject, blending my favorite genres, sci-fi, and fantasy. The end result are unique, stylish, and visually exciting compositions.
At Freeze I created art for apparel using illustrator, and photoshop. I was also tasked with revising art made by other designers, and creating color call out sheets to minimize the amount of colors being used for print. I created woven/tagless labels, and apparel cads as well. I. also managed overseas print production.
The theme I came up with for this design campaign is “Make your law dreams a full circle moment”. My goal was to come up with a message that would really make viewers think and self reflect. I wanted the imagery and overall design to match the message and also tell a story. I added the selling points I felt would immediately sell the product to the consumer once they were captured by the message. I think it’s an important message because so many people nowadays go to school for their dream career but end up doing something else for a living, especially in the field of law. I kept visual consistency on all sizes by making sure the visual elements followed a similar alignment, but were created slightly differently to match the sizing and space.
These are some photo editing projects I’ve completed as a freelancer for clients, all done in Photoshop. I pay close attention to detail to ensure each edit looks as realistic as possible—every small detail matters
A variety of freelance work I’ve done. I led creative direction/ideation on some, while others I was tasked solely with designing. Includes social media designs, email designs, site page designs, digital banners, and print designs.
This was a project I worked on at CSM Sports & Entertainment. I had to develop different jersey mock ups for the NBA G-League all-star game. I created a variation of different jersey designs that I felt captured the visual identity of the game, and the overall event.
A collection of AI art I created using Adobe Firefly, Google Gemini/NanoBanana , and Chat GPT image. Themes of my favorite fiction genres. Enjoy!
This is a poster series personal project I made to celebrate my New York Knicks winning their first championship in 53 years. The first poster is the final concept, and the others are the early stages.